Media Buying Television Radio Newspaper Direct Mail Transit BillBoards Vehicle Wraps

Our approach to Media Buying provides results for our automotive clients by lowering the advertising cost per unit and increasing frequency, which results in greater dealership profitability. Our media buying services include planning, researching and purchasing media schedules for clients. This includes researching new markets and advertising mediums, planning monthly media schedules, negotiating annual and monthly advertising rates and contracts, and executing media buys. At Potratz Partners Advertising, we strive to partner with the media companies in your market. By establishing partnerships with media companies in your market, we can negotiate the best rates and execute successful sponsorships and promotions that drive traffic to your dealership. Additional duties include negotiating free remotes, bonus spots and sponsorships, approving schedule contracts and monthly invoices, and reconciling monthly expenditure reports for clients.