Potratz Annouces Next Fact Finder Friday Event


Paul Potratz to moderate discussion topic “Death of the Traditional Salesman”

SCHENECTADY, NY – After the successful launch of the Fact Finder Friday series last week, Paul Potratz has announced the next installment to take place on February 22, 2013 at 3pm EST. The topic to be discussed is “Death of the Traditional Salesman”. Paul and special guest, Mark Tewart, will pontificate on how sales methods and tactics have dramatically changed due to the advent of digital marketing.

“Last week’s episode exceeded all of my expectations. We had over 300 people taking part in the Google Hangout and I’m so excited to discuss our next topic with Mark,” said Potratz COO and Fact Finder Friday host, Paul Potratz. Mark Tewart is a recognized expert in sales and marketing management whose career spans 27 years in the sales and marketing industry. He is author of the book How to Be a Sales Superstar: Break All the Rules and Succeed While Doing It and writes editorials for several trade magazines.

“When Paul approached me about this topic I knew I had to take part in the discussion. My ethos has always been to buck traditional sales tactics and Paul shares that ethos,” said Mark Tewart.

Each Friday Paul, and a guest, will discuss a topic related to advertising and marketing. Guests of the hangout can either call in with their questions or opinions or take part in the hangout and chat live onscreen. Receive an invite and view pertinent event information by clicking on the following link

Potratz Partners Advertising is a full-service advertising agency specializing in digital marketing. The agency was founded in 2003 by Paul Potratz in Schenectady, NY and has been the recipient of numerous awards for creative direction and digital marketing. Paul is an industry leader and expert on digital, behavioral and social media marketing tactics for increasing sales. He has been interviewed by and contributed to The New York Times, NY Post, CBS, Wall Street Journal, Automotive News, J.D. Power and Associates, NADA, NCM, F&I Industry Summit, Digital Dealer, and Driving Sales Executive Summit. Paul contributes to several newspapers and radio talk shows on topics specific to digital marketing, social media and consumer behavior. You can see Paul every week on the popular Web series Think Tank Tuesday and Fact Finder Friday, available on iTunes.

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Paul Potratz

February 14, 2013

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